Michael Saylor’s Approach Yields $14 Billion in Q2, Initiates $4.2B Stock Surge for Additional BTC
Strategy, formerly known as MicroStrategy, has just unveiled an astonishing $14 billion in unrealized gains for the second quarter of 2025, attributed to the surge in Bitcoin prices. This demonstrates that Saylor’s bullish outlook has proven correct.
To sustain this momentum, the company initiated a $4.2 billion stock offering aimed at acquiring even more 
Bitcoin ▲0.25%. It seems Saylor’s approach of utilizing stock to amass more BTC is working, and volatility is something he is well-acquainted with.
$14 Billion BTC Gain in Q2: Strategy’s Daring Move Yields Results
In the second quarter of 2025, Strategy secured an impressive $14 billion unrealized gain on its BTC assets, highlighting the strength of its Bitcoin strategy. The Bitcoin price surged from $82,000 to $108,000 from April to June, resulting in substantial profits from its significant holdings.
As of July 6th, Strategy possesses 597,325 BTC, bought at an average cost of $70,982, amounting to a total of $42.4 billion in cost basis. The recent BTC performance shifted previous unrealized losses of $5.91 billion in Q1 into remarkable gains for Q2.
JUST IN: Michael Saylor’s Strategy reveals a $4.2 Billion $STRD ATM initiative to acquire more BTC
They recently disclosed $14 Billion in unrealized Q2 profits.
— Roxom TV (@RoxomTV) July 7, 2025
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Changes in accounting practices contributed as well. The implementation of ASU 2023-08 resulted in a shift of $4.04 billion in deferred tax costs and $6.31 billion in deferred tax liabilities. However, even with this clarification, the optimistic outlook continues.
During Q2, Strategy acquired an additional 69,140 BTC valued at $6.77 billion, funded through stock sales, highlighting their assertive strategy. BTC prices fluctuated between $74,420 and $112,000 during the quarter, with the current price of $107,700 clearly providing significant unrealized gains.
This proactive purchasing strategy goes beyond mere holding. It focuses on utilizing price movements and deploying capital from equity markets to purchase during price dips. Transforming corporate finance into a Bitcoin-maximalist strategy. Thus far, Saylor’s belief that Bitcoin surpasses cash has been supported by those $14 billion profits.
“It’s definitely not rocket science…”
John Haar clarifies Saylor’s BTC thesis for anyone still trying to catch up.
— Swan (@Swan) June 5, 2025
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$4.2 Billion Stock Offering: Fueling the BTC Engine
It seems Strategy is not slowing down. Immediately following its Q2 results, the company disclosed a $4.2 billion stock offering. Issuing 10% Series A Perpetual Stride Preferred Stock (STRD) through an at-the-market (ATM) program. This is not just a routine capital raise.
It’s a calculated effort to continue accumulating BTC while the crypto market is favorable. The proceeds will be used for purchasing additional Bitcoin, managing operational capital, and possibly distributing dividends. This approach is the same one Saylor has employed and honed quarter after quarter, utilizing equity markets as a funding mechanism to enhance Bitcoin holdings.
— Cointelegraph (@Cointelegraph) June 2, 2025
This latest ATM initiative follows an action-packed Q2, during which Strategy generated $6.8 billion in net proceeds, comprising $5.2 billion from common stock offerings and nearly $980 million from an earlier STRD issuance.
With its preferred stock assets now totaling $3.4 billion and yielding $315 million in annual dividends, the company is adopting a high-leverage, high-conviction approach. By the end of Q2, it still had more than $40 billion in unutilized ATM issuance potential across various programs, granting it ample resources for forthcoming actions.
Supporters view this as a savvy strategy to capitalize on the Bitcoin bull trading market, while critics raise concerns about potential dilution and excessive exposure to a fluctuating asset. Nevertheless, for Saylor and Strategy, the strategy is clear: invest more when the confidence is strong.
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Key Takeaways
The post Michael Saylor’s Strategy Nets $14 Billion in Q2, Launches $4.2B Stock Blitz for More BTC appeared first on 99Bitcoins.
