Who is Maximilian Crown? TON Crypto Has a New CEO Now
Maximilian Crown is taking the helm as CEO of the TON Foundation, as the broader crypto landscape experiences a surge. The ex-MoonPay co-founder brings a wealth of expertise in crypto payments and regulatory compliance—abilities that will be vital as TON aims to evolve from a rapidly growing project to a significant player on the global stage.
Maximilian Crown: A Transformative Leadership Role
Prior to assuming leadership at
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Maximilian Crown played a pivotal role in establishing MoonPay as a leading entity in crypto payments. Serving as CFO and COO, he accelerated the firm’s growth by securing partnerships with banks, enhancing infrastructure, and skillfully navigating through the complex regulatory landscape that often overwhelms startups.
“Crown brings substantial experience as an accomplished entrepreneur and a co-founder of MoonPay,” stated the foundation in its announcement.
#TON The co-founder of MoonPay has taken on the role of the new CEO of the TON Foundation (coindesk)
The TON Foundation has appointed Maximilian #Crown, co-founder of #MoonPay, as its new CEO.
He possesses extensive connections with financial institutions and regulators, along with relevant experience in overseeing #crypto infrastructure pic.twitter.com/PC4e71CtLF
— Sir Kastro (@sirkastro3773) April 25, 2025
Crown’s arrival comes at a critical time as the TON Foundation experiences a significant reshuffle, with previous CEO Manuel Stotz moving into the president role.
The Pursuit of User Growth
Under Crown’s leadership, TON’s strategy centers around one key asset: Telegram. The foundation aims to integrate nearly a third of the user base from the app by 2028. The target is attainable as TON expanded its active user base from 4 million to 41 million in 2023.
While Toncoin has depreciated by 46%, the blockchain itself is gaining momentum. Venture capital interest remains strong, with firms like Sequoia and Benchmark investing $400 million into the ecosystem this year, confident that user expansion will outweigh market fluctuations.
Telegram Integration – TON’s Competitive Advantage
Telegram affords TON a competitive edge that many blockchains envy. With a simple tap, the foundation can connect with hundreds of millions—and they are betting on transforming a messaging service into a marketplace, a gaming platform, and a payment system all in one. Games like Notcoin and Hamster Kombat have hinted at the potential, but sustaining user engagement remains to be seen.
The emphasis now shifts toward infrastructure development and user onboarding—two areas that Crown is eager to advance aggressively.
With 2025 set to be a pivotal year in the cryptocurrency world, all attention will be focused on TON as it seeks to realize its vision for a contemporary blockchain ecosystem. Whether through onboarding vast numbers of Telegram users or rolling out new services, TON aims to reinforce its standing as a leading blockchain entity.
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Important Highlights
- Maximilian Crown takes on the role of CEO for the TON Foundation, amidst rapid growth in the crypto sector.
- Telegram provides TON with a competitive edge few blockchains can boast.
The piece Who is Maximilian Crown? TON Crypto Just Got a New CEO originally appeared on 99Bitcoins.
